Show Topic:

EIGHT TIMELY AND THOUGHT-PROVOKING MULTIFAMILY TOPICS

Show Description:

A “rapid-fire conversation” with longtime multifamily industry veteran, Paul Bergeron, who served for 17 years as the Director of Publications at the National Apartment Association …discussing the eight important topics that affect the multifamily industry.

Show Guests:

Paul Bergeron – Served as Director of Publications at the National Apartment Association for 17 years

Host and Producer:

Paul Marks, CAS

Tape Date:

August 11, 2020

Air Date :

August 15, 2020 (Saturday, AM – 1070 at 1:00 PM CST)

Listen Now:

 

Paul Bergeron was a great guest on this week’s episode, and he discussed several creative ideas and articles that would be of interest to individuals in the multifamily industry.  Feel free to check them out!

 

  • Paul Bergeron can be contacted at: Email
  • Paul’s LinkedIn page is Paul Bergeron, Thought Leadership Today and contains even more multifamily news-related information. Linkedin
  • Here is the music video discussed on the episode that a multifamily company’s intern produced. It’s a love song about the community he lives in. Watch here
  • Here’s a link to the move-in special website for residents called Roost. Learn more
  • Here’s a link about a communities’ start-stop challenges when it comes to re-opening their leasing office and common areas: Learn more
  • Here’s Paul’s story about how multifamily companies and communities are dealing with the potential looming eviction crisis: Learn more
  • Here’s an example of the interesting marketing idea that shows a running text conversation. This one applies to Seattle’s new hockey team, but could be used for any topic: Learn more
  • Here’s a story with tips about how to conduct a virtual tour: Learn more
  • Here’s the story and video of a community that hosted a virtual tour Open House:Learn more
  • Here’s Paul’s story about a flight to the suburbs by urban apartment residents: Learn more
  • Here’s Paul’s story about how Transit-Oriented Development valuations are suffering: Learn more
  • Here’s a story about how Gates Hudson is converting virtual tours to leases: Learn more
  • Here’s Paul’s story about why Instagram is the No. 1 social media channels for some apartment marketers: Learn more

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